Who We Work With · i.

From building the business to stewarding the proceeds.

You built real value in a business, and now you are approaching, completing or reflecting on a sale. Your wealth is shifting from something you controlled through the company to something you steward as capital. That is a different discipline, and we have years of experience to guide the crossing.

Typical client

A founder, before or after exit

  • A liquidity event of £3M–£50M in prospect or completed
  • £2M–£20M of investable assets once proceeds land
  • The business still the single largest, most concentrated asset
  • A corporate-finance adviser and accountant already engaged
  • 12–36 months from a sale, in due diligence, or freshly through it
The situation

The business is the asset. The sale is the beginning.

For most of your working life the answer to "where is the wealth?" has been simple: it is in the company. That single answer is also a single, unmanaged concentration risk, and a sale is the moment it finally has to be addressed.

The best planning happens before completion, not after. In the 12 to 36 months ahead of a sale there is real work to do on ownership structures, trusts, family investment companies and pension optimisation, work that quietly changes the net outcome and cannot be done once the deal has closed.

Then completion arrives, and with it a stranger feeling than most founders expect: exhaustion, relief, and a creeping sense that a series of large decisions are about to be made in a state of no sleep. The first ninety days set a trajectory that is expensive to undo. Our job is to slow that window down and give it a plan.

We work alongside the corporate-finance adviser and accountant you already trust, not around them, and we stay with the capital afterwards, through the point where a founder's wealth becomes a family's wealth and the question shifts from growth to stewardship.

Completion day is not the finish line. It is the first day of a twenty-year decision, and it deserves more than a fortnight's thought in the middle of a deal.
Adam Herbert · Founding Principal
How we'd work with you

Pre-sale, completion and the years after, as one plan.

A founder's exit touches tax, structure, investment and family at once. Our Guardian:CONNECT approach keeps those conversations in a single room, so the sale produces one coordinated answer rather than four that quietly contradict each other.

Reading for founders

Three pieces worth ten minutes before you sign.

"
I had a corporate-finance team for the deal and an accountant for the tax. What I did not have, until Herbert & Webster, was anyone whose job was the twenty years after the money arrived.
JG
Mr G
Founder, sold 2024 · Client since 2022
A first conversation

Confidential. No fee.

Whether you are twelve months from a sale or twelve weeks through one, come with the shape of the deal and a question. Leave with a clearer view of the years that follow.